An amazing story of an entrepreneur who sold his company for $281 million.
A lot goes into achieving such a success, but the things that standout in this success story are:
#Innovation (getting category disruptive packaging inspiration from another category).
#Feedback from consumers (Farmers market).
#Retail expansion (from local to national).
#Caring for his team and the community.
#Hard-work which at times seemed overwhelming.
And as Justin himself says, a big dose of good luck. A delightfully humble person, and an inspiration to up-and-coming entrepreneurs.
Enjoy in this short video.
https://www.cnbc.com/video/2024/04/11/how-i-built-sold-justins-peanut-butter.htmlA
Pleased to see Justin give credit to his team and the community. It takes a village to grow a startup to success including employees, consultants, vendors, early adopters among others.
Truly an inspirational story. Thanks for sharing.