In 2018 India had 33 million elite and affluent households. In addition there were 57 million aspiring households. This is as per data in the Going For Gold Report, 2019 from BCG – Retailers Association of India, as published in Mint. Please click Read More below for the full article.
These numbers point to the big opportunity in India for consumer goods brands. India has the potential of significantly accelerating your global growth.
If you are currently not present in India you are missing out on a huge opportunity. Do not let your lack of familiarity with the market in India, or the lack of resources at HO or in India come in the way. If you wish to enter India and grow brands there, or if your business in India is not growing to potential, contact us at contact@omicus.com, and leave the rest to us.